FOR IMMEDIATE RELEASE
Bellevue, WA - July 1, 2003 - Addison Wesley has released Steve McConnell’s new book, Professional Software Development. In this book, best-selling author Steve McConnell provides a compelling argument for turning software success into an everyday habit by advancing the software profession itself -- at the individual, organizational, and industry levels. Expanding on the contents of his previous book, After the Gold Rush, he dispels common myths of software development. "Software development can be predictable, controllable, economical, and manageable," McConnell states. "Software isn’t usually developed that way, but it can be developed that way. Professional Software Development is about the emerging profession of software engineering -- and professional software practices that support economical creation of high-quality software."
"Further," McConnell adds, "the benefits of creating a true profession of software engineering are compelling. Traditional thinking would have it that change presents the greatest risk. In software’s case, the greatest risk lies with not changing -- staying mired in unhealthy, extravagant development practices instead of switching to practices that were proven to be more effective many years ago. So, how to change? That is the central topic of the book!"
Steve McConnell is CEO and Chief Software Engineer of Construx Software. Readers of Software Development magazine named Steve on the of the three most influential people in the software industry, along with Bill Gates and Linus Torvalds. He is the author of Code Complete (1993), Rapid Development (1996), Software Project Survival Guide (1998), and After the Gold Rush (1999). His first two books won Software Development’s Jolt Excellence Award for best software development book of the year. He also serves as Editor in Chief Emeritus of IEEE Software magazine and Vice Chair of the IEEE Computer Society’s Professional Practices Committee.
Construx Software is a Bellevue, Washington corporation that provides consulting and training to software companies and specializes in software project solutions and development. For more information about Construx Software services and its best practice seminars, go to www.construx.com.